Beyond Motors is reimagining electric propulsion with next-generation axial flux e-motors — already powering breakthroughs in marine, aviation, automotive, racing, and heavy-industry applications worldwide. Their technology stands at the cutting edge of electric performance: lighter, quieter, and dramatically more efficient than conventional solutions.

To match this technological leap, we partnered with Beyond Motors to create a bold and unmistakable brand presence. The new identity positions their axial flux motors as the unmistakable “orange engine” — a strategic, category-breaking choice inspired by branding principles seen in the world’s most iconic companies.

The result is a globally distinctive identity and digital presence that delivers instant recognition, top-of-mind recall, and a powerful sense of innovation. A brand as advanced — and as transformative — as the technology it represents.